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ARENA - Human-centered organisations

The service economy asks for people at the center

About this 6th edition

As we shifted from a product-based economy into a service-based economy, customers are more and more pampered with good services. To be successful, companies need more than ever to offer services that exceed the expectations of people. Because of this, becoming user-centred has become essential for many organisations. In this edition we will be inspired by how different organisations have brought Human Centred Design into their core businesses.


Thursday 4 October 2018, 18:00h


Via Via, Baksteenkaai 74, 1000 Brussels




Free! But registration is required.

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The speakers

These two speakers will bring their expertise to the arena and inspire our audience with their learnings and thoughts.

Olga Scupin FUXBLAU

Olga is co-founder and Managing Director of Fuxblau, a service design consultancy in Berlin. She will share concrete cases on how Fuxblau has helped both large organisations and small start-ups to become more user-centred.

Kara Kane Government Digital Service (GOV.UK)

Kara works with the User Centred Design community across the UK government to help departments grow UCD capability and share best practices across government.

The Marketplace

These merchants will bring inspiring projects and cases to the Marketplace, to let you see, explore and experience the topic of the evening.


Welcome Marketplace, food & drinks
Olga Scupin FUXBLAU
Kara Kane Government Digital Service (GOV.UK)
Round Table Session Debate
The Final Act Networking
Arena Human centered organisation speaker one
Arena Human centered organisation debate
Arena Human centered organisation intro
Arena Human centered organisation chat

Special thanks to our partners

  • Cronosgroep

Did you miss this edition?

Call To Action

No worries! You can see the presentations of our speakers again and some photos of the evening. Enjoy!