As we shifted from a product-based economy into a service-based economy, customers are more and more pampered with good services. To be successful, companies need more than ever to offer services that exceed the expectations of people. Because of this, becoming user-centred has become essential for many organisations. In this edition we will be inspired by how different organisations have brought Human Centred Design into their core businesses.
These two speakers will bring their expertise to the arena and inspire our audience with their learnings and thoughts.
Olga ScupinFUXBLAU
Olga is co-founder and Managing Director of Fuxblau, a service design consultancy in Berlin. She will share concrete cases on how Fuxblau has helped both large organisations and small start-ups to become more user-centred.
Kara works with the User Centred Design community across the UK government to help departments grow UCD capability and share best practices across government.
